Defy

Digital marketing expert Heidi Faber joined Danielle to discuss why being authentic, prioritizing representation, and listening to your sales team is the ultimate strategy for success.

Heidi’s expertise: 8+ years scaling B2B, B2C, and e-commerce revenue by 30-40% using data-driven Paid Ads, Email Marketing, and Social Media strategies across North America.

[00:01:21] Defy gravity and empower women.

[00:05:11] Defining “defy” in marketing.

[00:10:16] Challenge the status quo.

[00:12:21] Marketing across cultural boundaries.

[00:15:35] Unique value proposition in marketing.

[00:18:54] Connection through travel experiences.

[00:25:00] Advertising nostalgia in marketing.

[00:27:41] Desert island tools.

[00:31:18] Celebrating wins and victories.

FOLLOW HIEDI:

https://www.linkedin.com/in/heidi-faerber/
https://pixelatlas.myportfolio.com/

Source: https://www.mtgthepodcast.com